Website Design & Development

RAKEZ Value-Added Services Platform

Client

Scope Of Work

RAKEZ (Ras Al Khaimah Economic Zone) partnered with us to build a dedicated web platform for their Value-Added Services (VAS) — a vital touchpoint for investors and businesses operating in the UAE. The goal: create a user-friendly digital experience that simplifies service access, enhances transparency, and supports multilingual users.

THE CHALLENGE

RAKEZ’s VAS (Value-Added Services) team relied on a static PDF hosted on a subpage of the main RAKEZ website to showcase both their own services and their partner offerings.

No backend access: Every small update required regenerating and re-uploading the PDF
Outdated navigation: Services were listed in plain text with no structure or filtering
Key categories like banking setup, insurance, or legal support were hard to locate
The team lacked control and needed an independent, easily manageable portal

Our Solution

We developed a standalone, mobile-first web portal that gave the VAS team complete control over their content and presentation.

Built a dedicated, mobile-first web portal tailored for VAS needs
Introduced smart categorization by business type and service function
Developed a CMS backend for the VAS team to manage services and partners with ease
Integrated analytics and implemented on-page SEO for better visibility and tracking.
Improved user experience, leading to faster service discovery

Results

The new portal empowered the VAS team with full control to manage and update services without relying on external teams. With structured navigation and categorized listings, users can now find relevant services quickly, resulting in more qualified leads and better engagement. The platform is fully scalable, optimized for SEO, and backed by integrated analytics—giving RAKEZ clear visibility into user behavior and performance.

Our Other Works